January 03 2022
By: Shawn M. Galloway
Sheffield England, once called Steel City, was a significant player in the global commerce of steel production from the 19th through the mid-20th century. Following decreases in world trade, the oil crisis in the 1970s, and restructuring of steel production, most plants closed. One remained due to their competitive nature and desire to be the best in all they do. While they were also excellent in safety performance, they knew continuous improvement was always possible. They hired me to assist in this endeavor. After my first visit, I wasn't sure I'd be invited back.
A board member, previously the leader of this pilot location where we were to begin implementing a strategic culture evolution methodology, wanted to provide me a tour personally. Years ago, during his tenure as plant manager, he had accomplished some phenomenal improvements. He was proud, and rightfully so, while it had been some time since he had visited, he wanted to show off to the safety expert the company had engaged.
Before visiting any industrial environment, I always inquire what PPE to bring, so I comply. Knowing the recent gate-to-gate safety shoe requirement from a few years prior and wearing my steel toe boots, I noticed this board member was wearing soft leather shoes. I enquired. "Do we need to get any additional PPE, like shoes? "No, we will be on a walkway. That's just for the lads out there."
These situations are coaching moments. Because my retirement plans are not based on whether individual executives can receive honest feedback, I provided it, with a polite explanation of course. The leader obtained proper footwear, and I became impressed with the evidence of historical safety progress at this location. It was clear. This leader personally valued the pursuit of safety excellence; his behaviors unintentionally spoke otherwise. Thankfully, he became aware of this and made the necessary course correction. The culture continued to evolve, and the plant continues to safely compete to this day. If you do not behave congruent to your values, it is not only you that will suffer.
"What you do speaks so loudly that I cannot hear what you say." - Ralph Waldo Emerson
"Until you make the unconscious conscious, it will direct your life and you will call it fate." - Carl Jung

Shawn Galloway, CEO of ProAct Safety, is an expert in safety excellence. With almost thirty years of experience, he is a highly sought-after advisor, keynote speaker, and expert witness. Shawn has become a trusted partner to leading organizations across various industries worldwide. He ranks in the top 1% of the most prolific writers in his field, having authored over 500 articles and several bestselling books. He also launched the world's first safety podcast, Safety Culture Excellence©. As a recognized authority in safety, Shawn has received awards such as being named among the Top 50 People Who Most Influence EHS and a Top 10 Speaker, among others.
He is a regular guest on Bloomberg, Fox News, The Daily Mail, Dubai One, U.S. News & World Report, Sirius Business Radio, Wharton Business Daily, and leading safety magazines and podcasts. Shawn also serves as a member of the Harvard Business Review Advisory Council, Forbes Business Council, and Fast Company Executive Board, enabling his influence to shape safety thinking and strategy at the executive level.
